Friday, November 09, 2007

Video Game News Report 2: The games we pimpin' be sellin'

Been working hard on these two games, and now that they're out and we're advertising, they're selling like mad. All due to us, yep. Just the advertising, yep.

From GameBiz Daily

According to analyst Todd Greenwald, Activision's Call of Duty 4 is selling out very fast, and so is Guitar Hero III to a lesser extent. CoD4 could sell over 4 mil units, he said.

Posted by James Brightman on Thursday, November 08, 2007

In his latest research note, Nollenberger Capital Partners analyst Todd Greenwald has commented on the high demand for two of Activision's top video games. Greenwald noted that Call of Duty 4: Modern Warfare, in particular, is getting snapped up by eager gamers at a very rapid rate.

"Call of Duty 4, which was released two days ago by Activision, appears to be in extremely high demand and is sold out across the board. We've checked with a wide range of retailers (Gamestop, Wal-Mart, Target), and only pre-orders are being satisfied—stores are otherwise sold out of the title," he said.

Greenwald also commented on the game's great sales potential. "Thus far, the game has an average score of 9.5/10 on, which is almost unprecedented and puts it on par with Halo 3. It is certainly the highest-rated game Activision has ever created. Keep in mind, CoD4 is launching on four times as many platforms (360, PS3, PC, DS) as Halo 3 (360). Halo 3 has so far sold about four million units. A year ago, Call of Duty 3 sold about three million units, and we anticipate this year's version could do four million or more," he predicted.


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