Meyer Uses Behavior Modification for Florida Players - New York Times

I used to read Fast Company back when I thought I could make a difference. 8(

I'm still amazed by the success of people who do things differently. There's always a better way...

Meyer Uses Behavior Modification for Florida Players - New York Times: "Meyer Uses Behavior Modification for Florida Players

By PETE THAMEL
Published: July 24, 2005

GAINESVILLE, Fla., July 23 - When explaining the culture change at the University of Florida under its new football coach, Urban Meyer, Jarvis Herring happily points to himself as Exhibit A."