Saturday, May 19, 2007

Newswires: Activision Hands Creative, Media To DDB L.A. Following Review - Yahoo! News

We be all up in da bidness news.
Whut!
Newswires: Activision Hands Creative, Media To DDB L.A. Following Review - Yahoo! News: "LOS ANGELES Santa Monica, Calif.-based Activision ended a protracted creative and media review last week by awarding its business to Omnicom's DDB, which bested Publicis' Team One in the finals.
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The first work from the Venice, Calif., shop is expected in the fall. Spending on the brand had been around $80 million annually until its falling out with incumbent independent Secret Weapon Marketing, Santa Monica, which did not defend.


TBWA\C\D Takes Global Pioneer Flat-Panel Work From RPA

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